Internet & Digital CVM Manager  

Major Responsibilities
  • Job Description
  • - Design and develop segmented BTL campaigns based on customer profile to increase data customer base and maintain sustainable growth.
  • - Post campaign analysis of KPIs in terms of customers’ behavior and preferences at different stages throughout customer lifecycle in order to understand insights and turn into a product idea.
  • - Collaborate with teams to implement new strategies and modify existing tactics to improve customer retention performance.
  • - Work with Business Analytics teams to gather analytics on customer segments, customer behaviors in the ever changing market and usage dynamics.
  • - Turn the analytics into actions to ensure relevant customer engagement programs with sensible pricing and campaigns strategies.
  • - Study global practices and assess the feasibility in current context with proper risk assessments and take actions for adaption if available in existing platform or suggest to acquire new one
  • - Aim to focus on customer satisfaction by creating simpler journeys through relevant channels using the right strategies.
  • - Develop segment-wise strategy, upgradation within segments, and MyBL & Toffee app penetration (both short term & long term) in alignment with the company’s goal.
  • - Strategies based on market research and surveys to utilize the right service platforms efficiently for MP growth
  • - Capitalization of events by ensuring right product placement under the theme to create buzz across digital platforms
  • Academic Qualification- CSE/Business/EEE graduate.
  • Job Experience Required- Minimum 3-5 years of relevant experience
  • Required Capabilities- Intermediate Knowledge on CVM methodology, principles, capabilities, and techniques
  • - Strong analytical, planning and coordination skills
  • - Experience in managing customer analytics
  • - Basic Knowledge on campaign management platforms
  • - Understanding on global digital landscape
  • - Disciplined detail-oriented style, combined with ability to simultaneously work at a strategic level.
  • - Good knowledge in project management
  • - Good resource & people management skills
  • - Good knowledge in Telecom charging, GSM, GGSN & global trends
  • - Good communication and presentation skills
  • - Proficiency in MS Excel and PowerPoint
Required Academic Qualifications
  • • CSE/Business/EEE graduate.
Job Location
  • Dhaka

Application Deadline: Friday, July 26, 2024

Banglalink, one of the leading digital communications service providers in Bangladesh with over 32 million subscribers, and a subsidiary of Netherlands based company VEON Ltd.

Working at VEON demands a high standard of business ethics and adherence to our legal obligations, our values and our Code of Conduct and supporting compliance policies and procedures. Our pioneering spirit is embodied in our values to be customer obsessed, entrepreneurial, innovative, collaborative, and truthful. Being truthful requires us to act ethically, honestly, and with integrity.

Candidates who do not meet the education, experience and other attributes will NOT be considered.

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